Ethics Statement
My site has been going since I went freelance back in October 2006, it was a very simple iweb site just to showcase some of my work. Just over a year later in November 2007 I started the blog when I got the Sony EX1. Since then it has steadily grown with my use of 35mm adaptors in particular the Letus line.
With the blog I started doing more personal short films and sharing my experiences of shooting them. It also slowly became a resource for people to learn about low budget filmmaking. Totally accidental, just an offshoot of my love of sharing everything. I am really pleased this has happened as it has made the site what it is today. Sure, I could have a simple site which just shows of my work but I am very proud of what the site has become.
Huge thanks must go to all the people who visit every day and have turned a place to showcase my work so I can earn money into pretty much a community. I know many of you from emails, comments and of course twitter (if you aren’t on twitter get on it and half the info I give out and half the silly nonsense I write is via twitter, check out the link on the top right.)
Without all the people who read the site, write to me, make comments I would not have anywhere near the motivation to keep it going like it is. Currently it takes a good 3 hours a day + to run my site and answer emails, maybe longer some days. It’s a labour of love which it needs to be as my day job is what earns me money so I do that during the day and the site in the evening. It doesn’t leave much time for anything else! At some point I will need to get some help running it, maybe guest blog posts and the like. It has been suggested many times that I get a ghost writer for emails and the like and that will never happen. What’s the point? If it isn’t me writing back then why bother writing to me in the first place?
Sometimes it is of course a struggle to keep it going, especially when I am really busy. So you may find I don’t answer your email. If that happens am sorry but it does get to the point very often when I wake up to 300 or so new emails and to go through them all is tough and sometimes I miss some and if I do, then try emailing again or maybe do a search on the site as much is already answered on previous blogs. Just a little bit of searching on my site can help with my workload!
I don’t have to talk about this but I feel it is very important to set out what’s what in “black and grey” about exactly what do I make from this site? I get a lot of satisfaction out of the site that is for sure, and I mean it. When people write to me saying how much they enjoy my site it makes my day. But financially…very little. What I do get is work of course, people get to see my work and recommend me and I often get my employment that way so that is of course great for me. I also am an affiliate of Magic Bullet (20% off with code BLOOM20!!!) and have been for a while now. I have just signed up finally to be an affiliate of Zacuto. Despite all this huge promoting of them through critics, filmfellas etc I have done the promoting of their products because I think they are awesome. Being the world’s worst businessman it took Steve Weiss himself to force me to become an affiliate and despite this it still took me many months to get around to doing it! As I said…world’s worst businessman!
Being totally honest now, as an affiliate it is of course in my best interests to talk about Zacuto products. But it won’t be anymore that I did before when I was not getting any money from it and I only promote stuff I think is terrific. If it isn’t then you won’t see my talking it up. So if Zacuto ever start making a pile of crap then I guarantee you I won’t be recommending it anymore, not that I can see that happening! Steve himself has become a very close friend of mine since we started Filmfellas and Critics. Mixing business and friendship is always hard but as what Steve and Zacuto do is the best and I think Steve is a truly great guy, despite being a pansy. Very few owners of companies write to their customers personally and gets so involved. It’s this personal touch and unbeatable customer service service that make me being an affiliate of Zacuto a no brainer.
I have also started an Amazon affiliate store under my Recommended gear page, another way to try and earn some extra money from the site. It lists gear I use and if you buy from it I make a small commission…but it does serve as an information source too. Read what I use and why see it on Amazon and if you want to go buy from somewhere else because it’s cheaper then go ahead! If it can save you money then am totally cool with that! You may also have noticed the appearance of B&H photo video ads here and elsewhere. Am now also an affiliate with them, so please support my site and click on one of my links before buying something there. After all without making money this site would not be able to sustain itself anymore. It has grown past it’s original plan and now needs financial support.
The site has become a victim of it’s success, especially this year. My hits have gone up enormously since I started talking about and using Video DSLRs and I have now had to go to an expensive dedicated server and of course spend a lot more time answering questions. So these affiliate programs are a way of me being able to keep the site running in it’s current form. By clicking on the banners before ordering from sites like Zacuto it helps keep my site running, not just the running costs but it means I can take time to work on the site more…
Of course another downside of the success are the number of trolls I get, not just on this site but on the forums and Vimeo. I sort of put up with it. But like many creative people I am very passionate and sensitive about my work so if someone is just plain nasty then I just delete or if I am being really stupid, reply…never a good idea. So yes you may say there is censorship on this site and as this is my site I will continue to delete unnecessary comments. Sorry, it you want a place to rant then start your own blog, don’t use mine for your rants! I tried letting everything get published straight away but it didn’t work so now I have to approve everything, sometimes this can take a few days to do. Of course I expected this…I have put myself out there so people will make me a target. An unfortunate side effect and one I will need to learn to put up with. Just don’t expect me to like it!
I will continue to remain as impartial as ever. Being an affiliate of Magic Bullet doesn’t stop me saying Color is great! So being an affiliate won’t stop me talking about other competitive products. When I do any review of a products that could be a conflict of interests due to me being affiliates with certain companies then I will state so at the beginning of it. Also if I am given anything to review (which I rarely am) then again I will state so in the beginning of the review. Just by someone giving me a piece of gear to review will in now way mean they will get a glowing recommendation. What is the point? If I recommend something that sucks then I will be eaten alive by you lot! Every ad on my site is for something I recommend and use myself.
Am i biased? Absolutely! But in a good way. I rave about stuff I love, that is all. Have you even caught me raving about something I didn’t like? Never and I never will! But please take any review as my personal opinion as that is what it is. Others will agree and disagree. That is the nature of the beast.
Once again, thanks for frequenting my site, reading my blogs and I hope I can help out as many people in the coming years as is possible. Whenever I go somewhere abroad I try to meet up with as many readers as possible so please keep an eye out for those meet ups and I really hope to put as many faces to names as possible!
Oh and at the end of the day. Everything on here is just my personal opinion. Please treat it as such!
Thanks,
Philip
14th December 2009











Gary Davis
March 8, 2010 at 18:09I stumbled across your site whilst looking for info on buying my first DSLR. I think your work and website are both stunning and have made me even more excited about my imminent purchase. (I think the 550d will be the one for me). Your site shows whats possible and then advises on how it can be achieved. If you then earn a bit by advising on the right kit and where to get it
people should be intelligent enough to make a judgement from the quality of the rest of your site that it would be strange if you suddenly lost all self respect and started recommending crap! Everything about your site suggests to me you are totally on the level. I certainly see you as a font of knowledge that I look forward to dipping in to regularly as I learn more. Well done Phillip, please keep up the good work.
Koury Angelo
February 20, 2010 at 06:32Great work Philip…you’ve got a lot of fans out here in LA! Since I got my 5dmk2 last year, I’ve been moving from photography into filmmaking. You have been a big inspiration and wealth of knowledge for me and my crew. Thanks for sharing your heart with us and keep up the great work! Blessings.
J.R.Schriver
February 20, 2010 at 03:01Transparent and fair, that’s what this is. I didn’t realize you wrote this in December, I must have missed it on RSS or twitter.
This is really a great post and I think it completely disarms any “affiliation concerns” readers might have. To be honest, I have had a few concerns myself because I work with online marketing and have seen plenty of examples of salespeople disguised as bloggers. But a text like this makes it clear that your core concern (and love) is for the community.
It’s really all about trust. Practically all my gear (ex1/letus/hn4/gopro etc) I got on your recommendation – and I’m glad I did, I don’t know how else I would have made an educated purchase.
Well done and, as always, thanks for all the relevant information.
Dean Fry
February 19, 2010 at 22:13Big thanks to Philip! I bought a 7D and How to shoot Great Video with a 7D, which is awesome! Then thanks to Philip’s advice, I just bought a Zacuto Z-finder which I LOVE!!! This site is great and I love being part of it. Can’t wait til the Venice meet up in March!
Moira O'Brien
February 19, 2010 at 22:08Hi Philip, ever since the Dublin seminar last year, I have been following you through Twitter and this blog and have learned a tremendous amount from you. I am not a good film maker yet, but I know I will get there in time and your inspiring films and tips helping me on my way.
I will be happy to help you moderate the comments on this site if you would like.
Very best wishes
Sean Lee
February 19, 2010 at 21:56My love for videography, as well as knowledge of it, grew so much because i ran into this website. Thank u much. Really appreciate your great recommendations and instructions.
Dave venturini
February 19, 2010 at 21:33Check your site everyday! Best honest info from a true artist! Screw them all Phil, there will always be haters in this world! Just keep doing what you do! Can’t wait until you come to NY and my whole company can meet you. Cheers, Dave
derek hillier
February 16, 2010 at 14:30Great work Philip
Your the best source of info I have.
Derek
p.s. Have you tried the canon 100 mm 2.8L IS macro, just bought one what a lens………..
pbloom
February 17, 2010 at 02:34just bought it!
Pepijn
February 14, 2010 at 11:38Hi Philip,
Ever since I got to know your name and saw your work on vimeo, I am hooked.
I’m very grateful that you share so much knowledge and information.
I’ve watched all of your short films and am very inspired by it.
Enjoyed your latest timelapse from Toronto very much.
Also the piece about the 35mm adapters was very informative.
Although I’ve decided to invest in the 5d with some good lenses for now.
well just want to say thanks, and keep it up!
grtz from Holland
Pepijn
Francis Shephard
February 11, 2010 at 11:20Good on you Philip, ethics and values, to live by, are going to be increasingly key ways of doing, sharing and publishing. Dark light collapses in on itself, bright light shines through.
Your site has been a catalyst source of inspiration for myself and many others to break through our reluctance to try and make brilliant films, on minimal kit and minimal budget.
Keep going.
Peter Hitchcock
February 8, 2010 at 19:06Hi Philip, thanks so much for yesterday. It was great meeting you here in Toronto and getting those tips.
Vistek could consider having you at the Toronto FCP user group.
All the very best to you and Sarah. Have a great trip home.
Toodaloo Peter
PS Whats the equipment needed to get started with the Canon7D. How to I back up the media? Is 12 minutes the limit?
markbmp
January 22, 2010 at 05:05Hi Philip. Besides the highly commendable level of work that you produce, you are one of the few film makers (can call yourself that now with the LucasFilm project looming) that really does spend time interacting with his “audience” as well as helping film makers to hobbyists with tips, tricks and gear to become better at their craft.
Thank you for that
Daniel
January 11, 2010 at 09:29Great site Philip,
any news on the 7D DVD being available on Amazon. I can find the 5D one up there but not the 7D
Thanks for the great site
Daniel
Dan Chung
December 24, 2009 at 18:58We really do appreciate your work! Your contribution to the art/craft of video making is way generous.
STR
December 18, 2009 at 03:01Phil, wisely spoken!
Couple of ideas + tips
- pimp your 5d / 7d training dvd’s on this site a bit more – that tiny banner up top does not do justice – put an ad along the side next to the zacuto / red giant banners or make a bigger top one. What would be ideal- is get a page on your site that allows for purchasing of either dvd ( similar to how you have a recommended gear tab up the top – put in a “DSLR Training Videos” ) – maybe get Fstop to help setup a payment system page on your site – allowing people to buy it whilst staying on your site.
- Maybe have someone moderate the comments / site so you dont have to approve + monitor all that stuff ? I can imagine that being damn time consuming.
- Possibly expand the amazon store a bit more into Lenses ? I noticed the section on 7D – but perhaps for the 5D and maybe a few more ( I’m sure ive seen you use more canon Lenses than on the amazon 7D page?!) along with a few thoughts …. I imagine a lot of people keen on your thoughts regarding lenses and what you find works well on what camera etc…
Anyways- brilliant site no matter what – your content is king – keep up the awesome work – and try and get some people to help you out with your site to minimize your workload – another good idea – hopefully you have a better email system happening with multiple address’ !
also – on a side note : have you happened to try millers new fluid heads?
they bridge the gap between the DS and Arrow head territory, 5 positions + genuine fluid head etc…
Compass 15 ( rated 9kg ) and Compass 20 ( rated 12kg )
http://www.millertripods.com/product_details.html?camera_brand=&camera_model=&type=1&system=&application=&series=&id=243&back_url=%2Fproduct-type%2Ffluid-heads
They are 75mm – so should replace your DS20 head easy.
Am I thinking of going for a Compass 15 with carbon fiber solo legs!
Ben Madden
December 17, 2009 at 22:19Phillip,
This is my first visit to your site, came through Syl Arena’s blog.
I noticed your Ethics Statement almost right away. If only more still/video bloggers were as upfront (not mentioning any names, of course).
Three hours a day? That is a heavy load indeed. You absolutely should be compensated, somehow, for all you put into this.
I tried a blog a couple times. Promised to spend one hour a day on it. That didn’t last very long, and I don’t have a day job. Obviously, I wasn’t committed to putting myself out there. You are, and it is people like you that serve as lighthouses for those of us out in the foggy waters of imagery.
This won’t be my last visit.
pbloom
December 17, 2009 at 22:39Thanks Ben, welcome to my site and really appreciate the comment. Phil
mauricefit
December 15, 2009 at 16:01Thanks Philip for your honesty.
You are my motivation
Jon Connor
December 14, 2009 at 17:06It is sad that you even had to do this. I think it is good that you addressed all of this, but some people just lack common sense. You give up a LOT of your time. The site that I started doesn’t get anywhere near the amount of self written content or traffic of yours but still feels like another p/t job just to keep it running, so I can only imagine the enormous amount of labor it must take to keep your site, not only running,but so relevant, up to date, and jam packed with great resources,info,examples,tutorials,reviews etc. People will make stupid comments because a lot of time critics(not meant to be tongue in cheek) are just people who can’t create anything themselves. So they put it upon themselves to try to criticize and bring down anything that someone else has put a lot of effort and thought into. Luckily,your fanbase far exceeds your trollbase. You are a geniunely nice guy that has helped me and I am sure countless others out selflessly when you gained nothing from it. That is a very noble and admirable thing to do and speaks volumes about the kind of person you are. So to the “trolls”,the “haters” et. al go get a job,a hobby,volunteer at a soup kitchen even. You have WAY too much time on your hands and it would be better spent doing something positive to build and not wasted making feeble attempts to destroy and bring down. Anyway, I would like to thank you personally for all of your hard work and dedication. I appreciate it. I think the majority of us do. And to the rest,good riddance.
Cheers,
Jon Connor
pbloom
December 15, 2009 at 12:03Cheers Jon.
AtomicWorks
December 14, 2009 at 15:45You are one of my favorite sources of information, and in particular, creative inspiration. Keep up the good work!
pbloom
December 15, 2009 at 12:03Cheers Carl.
MikeCollins
December 14, 2009 at 15:25Your gear reviews have influenced my purchases incredibly. I will be more than happy to help you make something back for all that you give to the community.
Thanks Phil!
pbloom
December 15, 2009 at 12:03Thanks Mike
Rob
December 14, 2009 at 15:06There’s nothing wrong from making a little money from your website, it’s a small reward for the great information that you share.
Unfortunately any kind of success does bring out the trolls, I agree totally with your right to censorship – I don’t have any problem with that at all. As you say, people want to rant let them rant on their own site.
Keep up the good work!
pbloom
December 15, 2009 at 12:04Appreciate it Rob.
JDL
December 14, 2009 at 14:40every item of kit that you use and review has proven to be spot on imho… You need to make some cash from this site it’s a blooming (no pun) expensive to keep stuff like this up and running… anybody that whinges about you making some gelt out of what you do are not living in the real world.
)
I get a bit miffed by Canon this and Canon that… but only because I use Nikon and the vid is not up to Canon (yet!?!) But hey that is the situation now and the canon is the better camera for dslr vid… I just have to live with it… every single day
I thank you for writing this. It shows to me that you are a decent bloke that cares about not only what you do but how what you do is percieved and judged…
My hat is off to you sir…. (sorry a bit long)
(bloody great skywalker film like you need to be told !)
Dan Conklin
December 14, 2009 at 14:33Philip, I’m glad to see you making money at what you love to do. Of course we all benefit from that because you share the love. May God give you energy to keep it going!